Posts by 1903 Public Relations
The Top 20 PR Terms Businesses Should Know
By: Grace Decicco, 1903 Public Relations Businesses outside the communications and media space may be unfamiliar with the common jargon thrown around by PR professionals. Whether you are hiring someone to manage these necessary operational functions or outsourcing that work to an external agency, a foundational understanding of the lingo can help. Here’s a quick…
Read MoreHow Public Relations Can Advance Climate Tech Adoption
By: Grace Decicco, 1903 Public Relations The impact of climate change has been felt globally. This year has seen historic temperatures, and natural disasters related to climate change heavily impact the lives of millions around the world. Also in recent years, great strides have been made toward the development of climate technology designed to provide…
Read MoreHow Speaking Engagements can Drive Business Outcomes
By: Grace Decicco, 1903 Public Relations Speaking engagements at industry events play a pivotal role for companies seeking to elevate their brand, reach target audiences, and connect with potential partners/buyers. Developing an event strategy that has your team playing an active role can elevate your company above a mere attendee, sponsor, or exhibitor to the…
Read MoreHow Building Media Relationships That Deliver Placements for Businesses
Media continues to evolve and media coverage is increasingly difficult to secure. Building reporter relationships is the key to coverage.
Read MoreThe Key PR Strategies That Support Your Company’s Funding Efforts
By: Emily Thompson, 1903 Public Relations In the lifespan of a startup, it’s a common practice to seek out funding to support growth and product development. This funding can contribute to vital activities that ensure success.In 2022, an analysis was done on why startups fail and found that 44% closed due to a lack of…
Read MoreBusiness Best Practices For Increased Media Coverage
By: Grace Decicco, 1903 Public Relations Journalism, like all industries, has been transformed by the digital revolution. In the past few years social media, Web 3.0, 24/7 online news cycles have impacted both media professionals and the companies who work with them alike. Recognizing the challenges today’s journalists face can help your business effectively adapt…
Read MoreMastering the Art of The Press Release: Best Practices on Timing and Distribution
By: Emily Thompson, 1903 Public Relations Press releases are a standard method for getting company information out to the world and can be a valuable tool in connection with your media relations efforts. Just as the media landscape continues to change, the use of the press release has also evolved. Some might argue that press…
Read MoreA Funding Round Should Get Coverage – Here’s How To Get The Media Your Startup Deserves
By: Grace Decicco, 1903 Public Relations Raising a funding round is often an exhaustive effort that doesn’t end once contracts are signed. For most companies, raising a round marks a momentous occasion that can support the growth of the organization and validates its business model. It also means that investors now have growth expectations tied…
Read MoreA Startups Guide to Public Relations
By: Grace Decicco, 1903 Public Relations Congratulations! You just embarked on a new business venture, now what? Every new business comes with the expected, but endless responsibilities. With tasks like building your client roster, hiring on team members and getting your business in order, introducing Public Relations (PR) may not be at the top of…
Read MoreTrained Spokespeople are Essential to Managing Media and Furthering Business Goals
By Emily Thompson, 1903 Public Relations Whether you’re a small or large-scale, private or public, opportunities to interact with media will present themselves. They can come either through direct outreach or inbound requests from journalists but eventually, they will happen. The media landscape can be tricky even for the most savvy individual. Preparing your team…
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